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DPDPA Compliance for SaaS Companies

B2B and B2C SaaS platforms must manage user consent for data processing, cookies, and third-party integrations.

Consently Team
24 January 2026
5 min read

SaaS: The Data Processors & Fiduciaries

SaaS companies often act as both Data Fiduciaries (for their own user data) and Data Processors (for their clients' data).

Key Responsibilities

  • Cookie Compliance: Your marketing site and app interface likely use analytics cookies. These need explicit consent.
  • Product Analytics: Tracking user behavior (Heatmaps, Session Recording) falls under personal data monitoring.
  • Sub-processors: You must disclose all third-party vendors (AWS, Stripe, Twilio) you use to your customers.

Consently for SaaS automates this entire chain, providing a unified compliance dashboard.

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